The answer is quite simple:
If anybody under the age of 60 is likely to see your website, then YES.
Smart phones like the iPhone and Tablets like the iPad have revolutionised the way we use the internet, and the screens on those devices do not deal very well with traditional websites.
But even more importantly the users of those devices want the information they are looking for in a format that can easily be read on a small screen.
READ THE FULL ARTICLE HERE; Small Business Marketing With A Mobile Site.
That's right Google has given you a free website, and if you take advantage of the features that they have offered on that site there is a good chance they will put it right in front of your target market.
Google has introduced this concept so that they can connect people who are looking for local businesses to the most suitable business places.
This is one of the most critical things about your website, and one that most small businesses get wrong when designing and marketing their business website.
Get this part right and you are most of the way to a successful website. By the way by successful I mean one that brings you paying customers, not one that looks sensational!
What is this SEO thing and how does it affect my business?
SEO stands for Search Engine Optimisation, and it is all about convincing Google and the other search engines that your website is the one they should show to people when they do a search for the goods or services that your business offers.
Sometimes it is the small things that make the big difference between your business and your competitors.
Like Tools that not only help to sell your clients property, but to get the listing in the first place.
That is where the real money is...
"Steve, when we went after the term Line of credit loans, you didn't tell me that we were also going to get to the first page for the much tougher keyword of line of credit..." "thanks for your work on our Inversion Tables Site that is now showing in 4th spot on Google." "Thanks for your help in getting us on page 1 with google so quickly." "Great work with our google places stuff, I noticed that we are all over the local areas but we are also doing fairly well for the greater Sydney area." See The Full List Here.